I’m Cat! 👋🏽 I manage podcasts and YouTube channels for ​energy healers, retreat hosts, and world travelers. I’m also a ​mom, a vegetable hunter, and a Reiki practitioner.

I’d love to help you launch and manage your podcast and/or ​your YouTube channel so you can be discovered by your ​audience and sell more of your services.

Services I provide include:

• Setting up RSS feeds and YouTube channels
• Editing podcast episodes to improve sound quality and remove filler words
• Writing SEO-optimized show notes and summaries
• Uploading episodes to podcast host (adding ID3 tags)
• Creating social media graphics and short videos
• Uploading YouTube videos with SEO-optimized descriptions and tags
• Managing YouTube channels for growth

My background, in a nutshell

I'm a Brown University and London Film School grad who interned at NPR after ​earning a master’s in interactive journalism. (I love learning new things!)

I’ve worked in digital content production for over a decade, primarily for membership ​organizations. Now I offer my services to solopreneurs and business owners.

NASW Social Work Talks

• Launched podcast in February 2018
• Added RSS feed to all podcast channels
• Set up in-house podcast studio with professional recording equipment; recorded in-person interviews
• Edited audio, uploaded episodes to Libsyn
• Wrote show notes and episode descriptions
• Gained sponsors starting in January 2021, earning $19K for the association
• 1,378,146 total unique downloads as of Oct. 2023:
• Produced 107 podcast episodes and 24 video episodes through October 2023
• Hosted episodes as needed
• Voiced all pre- and mid-roll promos
  

National Association of Social Workers

Before working with me (2010-2020)

• Only 2720 subscribers after 10 years on YouTube
  
• Old videos & outdated branding on home page
• Videos had no tags & inconsistent descriptions
• Multiple videos marked “for children”
• Followed channels were not on-brand
  

After working with me (August 2020)

• Subscriber total increased 74% (from 3,461 in July 2021 to 6,034 in October 2023)
• Tagged all videos; wrote SEO-optimized descriptions, closed captions, and links to association website
• Started recording podcast as a video/audio
• Created shorts promoting the social work profession
• Watch time hours increased 77% (from 12,804 in July 2021 to 22,672 in October 2023).
• Monetized channel in 9 months